Influence the quality of the interface of online stores on their memorability

Katarzyna Pytka

katarzyna.pytka@pollub.edu.pl
Lublin University of Technology (Poland)

Marek Miłosz


Lublin University of Technology (Poland)

Abstract

The article describes influence the quality of the interface of online stores on their memorability on selected examples. Nielsen heuristics, LUT’s list and mamorability experiment were used in interface quality assesment.


Keywords:

interface quality; web interface; memorability; memorability experiment

Raport Gemius Polska, E-commerce w Polsce 2015, https://www.gemius.pl/files/reports/E-commerce-w-Polsce-2015.pdf [25.09.2019]
  Google Scholar

Raport Gemius Polska, E-commerce w Polsce 2017, https://www.gemius.pl/e-commerce-aktualnosci/najnowsze-dane-o-polskim-e-commerce-juz-dostepne.html [25.09.2019]
  Google Scholar

Raport Gemius Polska, E-commerce w Polsce 2018 z dnia 28.06.2018, https://www.gemius.pl/wszystkieartykuly-aktualnosci/internauci-zaufali-e-sklepom-raport-e-commerce-w-polsce-2018-juz-dostepny.html [25.09.2019]
  Google Scholar

Raport Gemius Polska, E-commerce w Polsce 2019 z dnia 28.06.2019, https://www.gemius.pl/wszystkie-artykuly-aktualnosci/raport-e-commerce.html [25.09.2019]
  Google Scholar

Strona pomocy home.pl https://pomoc.home.pl/baza-wiedzy/jak-zaprojektowac-przejrzysty-interfejs-sklepu-ktory-bedzie-wspomagal-sprzedaz [25.09.2019]
  Google Scholar

Raport Gemius Polska, Pokolenia Polaków w sieci, https://www.gemius.pl/e-commerce-aktualnosci/id-20-40-60-co-wiemy-o-pokoleniach-polakow-w-sieci.html [25.09.2019]
  Google Scholar

Projektowanie interfejsu człowiek-komputer, Politechnika Gdańska, https://eti.pg.edu.pl/documents/176468/27264685/ocena.pdf [29.09.2019]
  Google Scholar

M. Laskowski, Propozycje metodyk badania użyteczności interfejsu aplikacji https://www.researchgate.net/profile/Maciej_Laskowski/publication/236618668_Propozycje_metodyk_badania_uzytecznosci_interfejsow_aplikacji/links/549ddb300cf2b803713a7d53/Propozycje-metodyk-badania-uzytecznosci-interfejsow-aplikacji.pdf [30.09.2019]
  Google Scholar

M. De Jong, T. Van Der Geest, Characterizing Web Heuristics https://pdfs.semanticscholar.org/1a3a/889448bc9ca93a75fc5e146bb954baca0953.pdf [30.09.2019]
  Google Scholar

J. Nielsen, 10 Usability Heuristics for User Interface Design https://www.nngroup.com/articles/ten-usability-heuristics/ [29.09.2019]
  Google Scholar

Sklep Alefarby, http://alefarby.pl/ [29.09.2019]
  Google Scholar

Sklep Megamajster, https://www.megamajster.pl/ [29.09.2019]
  Google Scholar

Sklep Slet24, https://www.slet24.pl/ [29.09.2019]
  Google Scholar

Sklep Świat narzędzi, https://swiatnarzedzi.pl/ [29.09.2019]
  Google Scholar

M. Miłosz, M. Borys, M. Laskowski, Memorability Experiment vs. Expert Method in Websites Usability Evaluation. ICEIS 2013 – Proceedings of the 15th International Conference on Enterprise Information Systems, Angers, France, vol. 3, July 2013, 4-7.
  Google Scholar

Download


Published
2020-06-30

Cited by

Pytka, K., & Miłosz, M. (2020). Influence the quality of the interface of online stores on their memorability. Journal of Computer Sciences Institute, 15, 114–120. https://doi.org/10.35784/jcsi.2040

Authors

Katarzyna Pytka 
katarzyna.pytka@pollub.edu.pl
Lublin University of Technology Poland

Authors

Marek Miłosz 

Lublin University of Technology Poland

Statistics

Abstract views: 305
PDF downloads: 334