Upcycling as a Manifestation of Consumer and Business Behavior that Expresses Sustainable Consumption and Determines the Functioning of the Communal Services Sector
Michał Czuba
Uniwersytet Śląski w Katowicach, ul Bankowa 12 40-007 Katowice, Poland (Poland)
Abstract
The article addresses the issue of upcycling as a new pattern of consumer behaviour, enabling the production of new goods from the previously used products, which prolongs their life. Such behaviour also leads to a reduction in the use of new products on a market basis and reduces the need to throw things out that have lost their former usefulness. Creativity is an important element of upcycling, which allows us to find new uses for things, which have previously been treated as useless rubbish or waste.
Increasingly, large corporations take the example from individual and undertake activities related to upcycling of their products or convert things which have so far been treated as waste into starting material for manufacturing products. The activities described earlier are strengthened by the media, which promote the ideas of upcycling as a modern form of business, art and a new pattern of sustainable consumption. The following paper attempts to address these perspectives and indicates the opportunities and threats that are brought about by this phenomenon for the functioning of the communal services sector.
Keywords:
upcycling, communal services, sustainable consumption, consumer behaviours, businessReferences
ANDERSON A., 2009, Trash or treasure? Controlling your brand in the age of upcycling, in: Trademark world, July/August, p. 1-2.
Google Scholar
BAŁDYGA M., 2004, Gospodarka komunalna, Aspekty prawne, Alpha Pro Wydawnictwa Profesjonalne, Ostrołęka, p. 57-76
Google Scholar
BRAMSTON D., MAYCROFT N., 2013, Designing with waste, in: Materials Experience: Fundamentals of Materials and Design, eds. E. Karana E., Pedgley C., Rognoli V., Oxford, Butterworth-Heinemann, p. 123-133.
Google Scholar
BRAUNGART M., 2002, Cradle to Cradle. Remaking the Way We Make Things, Vintage.
Google Scholar
BRYŁA P., 2015,The Development of Organic Food Market as an Element of Sustainable Development Concept Implementation, in: Problemy Ekorozwoju/ Problems of Sustainable Development, vol.10, no 1, p. 79-88.
Google Scholar
BYLOK F., 2013, Konsument, konsumpcja i społeczeństwo konsumpcyjne we współczesnym świecie, Wydawnictwo Śląsk, Katowice.
Google Scholar
EMGIN B., 2012, Trashion: The return of the disposed, in: Design issues, vol. 28, no. 1, p. 63-71.
Google Scholar
FRANKIEWICZ A., 2015, Upcycling, http://reconomy.pl/public/userfiles/koalicja/potencjal%20upcyklingu%20w%20biznesie.pdf, (28.05.2017).
Google Scholar
FRANKIEWICZ A., 2016, Upcykling marki –innowacyjna metoda wdrażania gospodarki cyrkulacyjnej w organizacjach w raporcie ’W kierunku gospodarki obiegu zamkniętego. Szanse i zagrożenia’, http://reconomy.pl/public/userfiles/koalicja/raport_w_kierunku_gospodarki_obiegu_zamknietego.pdf, p. 26-27 (28.05.2017).
Google Scholar
HARMAN L. R., 2014, Talking trash: 'Upcycle' to recycle, in: Packaging Digest, vol. 45, no. 9, p. 42-50.
Google Scholar
HEMMINGS J., 2009, Rebecca Early upcycles style, in: Fiberarts, vol. 35, no. 4, p. 38-41.
Google Scholar
INGLEHART R., 1977, The Silent Revolution: Changng Values and Political Styles Among Wester Publics, Princeton University Press, Princeton.
Google Scholar
O NAS, blog galerii Cado, 2016, http://blog.cado.pl/blog/start/ (21.05.2016).
Google Scholar
Raport 'Teczka Trendów 2012, 2012, http://wwww.4prm.com/files/TeczkaTrendow2012_4Pre searchmix.pdf (28.05.2017).
Google Scholar
SKOWRON S. , SZYMONIUK B., 2014,Marketing and Sustainable Development, in: Problemy Ekorozwoju/ Problems of Sustaibable Development, vol.9, no 2, p. 39-46.
Google Scholar
SZAKY T., 2014, Outsmart waste: The modern idea of garbage and how to think our way out of it, San Francisco, CA: Berrett-Koehler Publisher, Inc.
Google Scholar
SZYMANOWICZ M., 2000, Restrukturyzacja usług komunalnych w gminie, Municipium, Warszawa, p.27-28.
Google Scholar
WILCZAK A., 2016, Rola konsumenta w procesie kreowania wartości 5R, in: Problemy Zarządzania, vol 14, nr 1(58), t. 2, p. 87-99.
Google Scholar
Authors
Michał CzubaUniwersytet Śląski w Katowicach, ul Bankowa 12 40-007 Katowice, Poland Poland
Statistics
Abstract views: 7PDF downloads: 3
License
This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.
